Activity Tags

Activity tags are customizable keywords that users can add to logs to give additional context around actions taken or the customer interaction. At a glance, these tags reveal trends in the types of logs created for a client—such as frequent calls about late payments, occasional discussions about unsold boat policies, or notes related to MVRs.

In addition to providing quick insights, activity tags are also reportable. This allows agency managers to better understand what is driving activity at your agency. For example, a manager might run an activity tags report to see which sales campaigns are generating the most new business based on tagged interactions.

This topic covers how to apply or remove activity tags to log notes on your clients, and how to run a report on all existing activity tags.

Activity Tags should not be confused with Client Tags. Activity Tags are keywords used to mark and categorize log note interactions, while Client Tags are used to add notifications about important client details, such as "this client speaks Spanish" or "this client is expecting a baby soon". See Client Tags